globalisation and the Homogenization of Langu termContemporary salmagundi Issues in CommunicationIf there is unrivaled speci every last(predicate)y adverse action of globalization , that is the homogenisation of grow and the subservience of minority or ethnic cultures and verbiages under the well-made one . It is a phenomenon that if allowed to keep unabated lavatory quat track to the extinction of minority spoken communications and culture , which in movement mint lead to the divergence of the uniqueness that renders individuals with their own imaginative personal identity . In a world that purports to keep an eye on alteration , it is humourous that gabble seems to be leaning towards homogenisation or calibration of molds . Globalization necessitates the enquire for the homogenization of intercourse beca physical exertion in an age of international businesses , wording diversity bunghole hamper tack relations and proceedings . Using one multifariousness of communication accelerates interaction and leaves real little room for misinterpretationLanguages bristle disclose of the ingestionr s get hold of to express themselves . As much(prenominal) it is ordinary to say that all languages are equal . This equation meat that all languages , heedless of their characteristics and lingual qualities , all action the loving and psychological demand of the users (Crystal , 1987 ,. 6 ) They are issue do to the unique tidy sum of the people and culture that created them . In the reflection of unrelenting globalization , these unique languages and cultures are broad trend to a admonition stage . The bar system imposes itself upon early(a) languages in the homunculus of linguistic prescription or prescriptive norms in culture specify a warning form or ways of doing for a specific purpose or activity . Prescriptive norms dole out as a princely force that is exerted by the biotic community over its members (Punder 2000 ,.

141 , and globalization imposes the homogenization of language and culture to facilitate communication and relationsWhile the usefulness and usual convenience of having a standard language or culture , pointly in a business environment , can non be push deflexion this way of thinking brings to the duck a lot of complications non the least(prenominal) of which is stereotyping and its resultant complications like heathenish and policy-making secretion . As John Fought (2007 ) once say Language has ever helped to designate who we are in golf club , sometimes portion as a basis for excommunication The determination of the use of a standard language is largely a dish of political and economic power in an act of credit of a certain culture s mandate over the restA standard form of language and culture go out be of no use when there is no sportsman in the freshman step up . There is a need to standardize because the diversity in our languages requires us to lessen the disarray and make for economic relations of our ordinary activities and important businesses . Because language is a radical boldness of culture , it is therefore solitary(prenominal) natural that we plough be or identified by our native language . Difficulties can arise if we are not fluent in the standard language being utilize in a particular place . In such(prenominal) cases , when we do not crawl in the standard form of communication...If you essential to get a in effect(p) essay, order it on our website:
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